
Master the options market with Michael Sincere's enduring guide that traders swear by. Beyond basic strategies, it debunks common myths while emphasizing crucial psychology and risk management. No complex formulas - just practical wisdom that's kept this resource relevant through multiple editions.
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Sam thought he'd found his retirement golden ticket. A former high school teacher with a modest pension, he'd been reading about options trading for months. The stories were intoxicating-ordinary people turning small accounts into fortunes, traders making more in a day than he'd earned in a year of teaching. So he transferred $50,000 from his retirement savings and dove in. Seven days later, he'd lost nearly $40,000. What happened in that catastrophic week reveals everything about why most traders fail-and what separates those who survive from those who don't. Sam's mistakes weren't exotic or unusual. He placed market orders that filled at terrible prices. He chased hot tips from his neighbor. He doubled down on losing positions, convinced the market would prove him right. He traded without a plan, driven by emotion rather than analysis. Most dangerously, he risked money he couldn't afford to lose. His story isn't unique-it's the default trajectory for traders who prioritize profit over protection. Warren Buffett's first rule echoes here: never lose money. The second rule? Never forget the first. Options trading isn't about avoiding all losses-that's impossible-but about keeping them reasonable while earning more than you lose. The foundation of sustainable trading isn't found in complex strategies but in something far simpler: managing risk before chasing reward.