
In "Financial Feminist," instant NYT bestseller Tori Dunlap dismantles patriarchal money myths with her revolutionary 3-Bucket Budget system. What if the secret to closing the gender wealth gap isn't just earning more, but strategically managing what you already have?
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Money isn't just about dollars and cents-it's deeply psychological and emotional. When Tori Dunlap saved $100,000 by age 25, she discovered something powerful: women's financial freedom isn't just personal achievement-it's rebellion against systems designed to keep us dependent. Our financial decisions reflect our mindsets, which then shape our long-term outcomes. Even financial experts make emotional spending decisions, like splurging on luxury items during stressful periods or avoiding beneficial investments due to past market fears. Women face unique challenges when navigating money. We're trapped in contradictory messages: we should know how to manage money (without being taught), we shouldn't discuss it (keeping us ignorant of pay disparities), we should work harder for more (ignoring systemic barriers), we're selfish for wanting security (unlike men), and money won't make us happy anyway (so why try?). These narratives create profound shame that prevents progress-we avoid checking accounts, asking investment questions, or requesting raises. Many women report feeling physically anxious when reviewing finances or discussing money. The antidote? Vulnerability. Facing the unknown, admitting we don't have all the answers, and understanding our money scripts-the beliefs formed by our earliest financial memories that guide our adult behaviors.