
Daniel Crosby is a psychologist and behavioral finance author whose work examines how human behavior shapes investing and wealth decisions. His notable books include Personal Benchmark, The Laws of Wealth, and The Behavioral Investor. A New York Times bestselling author, he has produced multiple Axiom Business Book Award-winning titles, with The Laws of Wealth translated into 12 languages.
Daniel Crosby’s professional story begins at the intersection of inheritance and reinvention. He entered college expecting to follow his father into financial advising, then changed course after a two-year church mission that sharpened his interest in human behavior and service. Public biographies describe him as educated at Brigham Young and Emory Universities; an earlier professional profile lists B.S. and Ph.D. degrees in psychology from Brigham Young. Near the end of doctoral training, he found himself burned out on clinical work, and a job assessing bank executives before hire reconnected psychology with finance. That turn gave him the problem that would define his career: why smart, informed people still make poor money decisions. ((https://yourfinancialpharmacist.com/yfp-124-the-behavioral-investor-with-dr-daniel-crosby/))

Daniel Crosby
A psychology-driven guide to outsmarting your own investing biases and making smarter financial decisions through rule-based strategies.

Daniel Crosby
Uncover the psychological forces shaping investment decisions and learn practical strategies to overcome cognitive biases for better financial outcomes.

Daniel Crosby
A psychology-driven guide to outsmarting your own investing biases and making smarter financial decisions through rule-based strategies.

Daniel Crosby
Uncover the psychological forces shaping investment decisions and learn practical strategies to overcome cognitive biases for better financial outcomes.
"Aaron Klein calls Daniel Crosby one of investing’s preeminent behavioral psychologists"
— Aaron Klein
"David Geller says Daniel Crosby shows that emotions, decisions, and behavior matter as much as returns"
— David Geller
"Stacy Havener says Daniel Crosby offers clarity and heart in a world of financial noise"
— Stacy Havener
"Brian Portnoy says he always turns to Daniel Crosby for sharp, against-the-grain investing insights"
— Brian Portnoy
"Steven Goldstein calls The Behavioral Investor Daniel Crosby’s brilliant new book"
— Steven Goldstein
"Doug Boneparth says Daniel Crosby redefines wealth beyond numbers"
— Doug Boneparth
"LouAnn Lofton says Daniel Crosby breaks down easy-to-follow rules that keep investors on track"
— LouAnn Lofton
"Richard Gill says Daniel Crosby is a master of his craft and a great storyteller"
— Richard Gill
From Columbia University alumni built in San Francisco
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From Columbia University alumni built in San Francisco
