
In "Vaporized," Robert Tercek reveals how digital dematerialization is transforming industries. Winner of the 2016 getAbstract International Book Award, this guide offers crucial strategies for thriving when everything physical becomes digital. What happens when your entire business model simply... evaporates?
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
What do Tower Records, Flip cameras, Nokia phones, and taxi medallions have in common? They all seemed invincible-until they vanished. In 2006, Tower Records' flagship store on Sunset Boulevard didn't just close; it disappeared, taking with it an entire cultural ritual of browsing music alongside strangers. This wasn't a simple business failure. It was something more profound: vaporization. The shift from physical to digital doesn't just change how we buy music-it fundamentally rewrites the rules of value, ownership, and survival. Seth Godin warns that everyone is now "in the information business" whether they know it or not. The question isn't whether your industry will be vaporized, but when-and whether you'll see it coming.
将《Vaporized: Solid Strategies for Success in a Dematerialized World》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Vaporized: Solid Strategies for Success in a Dematerialized World》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Vaporized: Solid Strategies for Success in a Dematerialized World》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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