
In "The Stakeholder Strategy," Ann Svendsen revolutionized business thinking by proving collaborative relationships drive profitability. Her six-step framework transformed corporate social responsibility, challenging the profit-only mindset. What if building genuine stakeholder connections is actually your strongest competitive advantage?
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
Imagine a world where businesses don't see their communities, employees, and customers as external entities to be managed, but as partners in a shared journey. This is the revolutionary vision Ann Svendsen presents in "The Stakeholder Strategy." While conventional business wisdom often pits profitability against social responsibility, Svendsen reveals a more powerful third path: collaborative stakeholder relationships as the foundation for sustainable competitive advantage. In today's hyperconnected world, where corporate reputations can crumble overnight through a single viral tweet, this approach isn't just idealistic - it's essential for survival and growth. When BC Hydro needed to increase dam generating capacity, they faced fierce opposition from environmental groups and indigenous communities. Rather than pushing ahead, they invited these stakeholders to participate as equal partners. The results? A comprehensive plan with consensus support, improved river conditions, increased salmon production, and new joint ventures with First Nations groups. This isn't just good citizenship - it's brilliant business strategy that created value impossible to achieve through traditional adversarial approaches.
将《The Stakeholder Strategy》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《The Stakeholder Strategy》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《The Stakeholder Strategy》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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