
In "Saving Face," Maya Hu-Chan redefines an Asian concept as a universal leadership principle. Endorsed by Marshall Goldsmith and Frances Hesselbein, it reveals how preserving dignity builds trust across cultures. What if the secret to effective leadership isn't power, but honoring others' humanity?
Maya Hu-Chan, bestselling author of Saving Face, is an internationally recognized leadership expert, executive coach, and cross-cultural management authority. A Top 8 Global Solutions Thinker (Thinkers50) and World’s Top 30 Leadership Guru, her work focuses on fostering trust, dignity, and inclusive leadership in global organizations. Her insights draw from decades of coaching Fortune 500 executives and founding Global Leadership Associates, a consultancy specializing in bridging multicultural workplace challenges.
Hu-Chan’s acclaimed book Global Leadership: The Next Generation, a Harvard Business School Working Knowledge recommended title, established her as a visionary in developing adaptable leaders for interconnected teams. A columnist for Inc.com and contributing author to 14 business books, she merges academic rigor—including a master’s degree from the University of Pennsylvania—with real-world experience as a former CEO and broadcaster.
Saving Face became an Amazon #1 bestseller, with translations spanning multiple languages, and remains a go-to resource for leaders navigating identity, respect, and collaboration in diverse environments. Born in Taiwan and based in San Diego, Hu-Chan’s bilingual fluency and cross-cultural perspective underpin her global credibility.
Saving Face explores the Chinese cultural concept of "face" (dignity, reputation, and social standing) and its global relevance in leadership and cross-cultural relationships. Maya Hu-Chan provides actionable strategies, like her BUILD model, to help leaders preserve dignity, foster trust, and navigate diverse teams effectively.
This book is ideal for leaders, managers, and professionals working in multicultural environments. It’s particularly valuable for those seeking to improve empathy, resolve conflicts, and build inclusive workplaces through culturally aware communication.
Yes—the book offers practical tools for improving cross-cultural collaboration and leadership effectiveness. Its blend of real-world anecdotes, frameworks like BUILD, and focus on preserving dignity makes it a timeless resource for global professionals.
The BUILD model outlines five pillars for effective leadership:
Losing face refers to damaging one’s dignity, reputation, or social standing—often through public embarrassment, broken trust, or disrespect. Hu-Chan emphasizes proactive strategies to avoid causing others to lose face, such as active listening and culturally sensitive feedback.
The book contrasts Eastern collectivist values (where face is tied to group harmony) with Western individualist perspectives. Hu-Chan provides examples of misinterpretations, like direct criticism in hierarchical cultures, and offers solutions to bridge these gaps.
Absolutely. The book teaches leaders to recognize subtle cues (e.g., silence, indirect requests) that signal discomfort in diverse teams. By prioritizing empathy and cultural awareness, managers can resolve tensions and strengthen collaboration.
Some readers note the concepts lean heavily on Eastern cultural frameworks, requiring adaptation for predominantly Western teams. However, most praise its actionable advice for globalized work environments.
Hu-Chan highlights virtual communication pitfalls, like tone misinterpretation in emails, and advises leaders to clarify intent, acknowledge contributions publicly, and avoid unilateral decisions to maintain trust across distances.
As workplaces grow more global and hybrid, understanding cultural nuance remains critical. The book’s focus on dignity, adaptability, and inclusive leadership aligns with modern DEI initiatives and remote management challenges.
These emphasize the lifelong impact of dignity in professional interactions.
Unlike general leadership guides, Saving Face uniquely integrates cultural anthropology with practical tools for global teams. It complements books like The Culture Map by focusing specifically on dignity-driven communication.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
Face represents far more than avoiding embarrassment-it's the fundamental currency of human dignity.
Authentic face-saving requires genuine intention, not empty platitudes.
Face encompasses your self-esteem, self-worth, identity, reputation, status, pride, and dignity.
We all share the same fundamental human needs-appreciation, respect, authenticity, and consideration.
将《Saving Face》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Saving Face》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Saving Face》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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A homeless man walks into Carnegie Deli and asks for food. Rather than accept charity, he insists on trading a coupon for half a sandwich-refusing the handout until he can give something in return. This small moment reveals something profound: dignity isn't a luxury reserved for boardrooms and diplomatic summits. It's the oxygen of human interaction, and when it's stripped away, relationships suffocate. For 2,500 years, cultures worldwide have understood this invisible force as "face"-the social currency that determines whether doors open or slam shut, whether teams thrive or fracture, whether careers soar or stall. What if the key to every meaningful connection in your life isn't what you say, but how you make others feel about themselves? Face isn't about avoiding awkward moments at dinner parties. It's the composite of your self-esteem, reputation, status, and fundamental sense of worth-all rolled into one invisible bank account that others constantly withdraw from or deposit into. Every time you express genuine gratitude, amplify someone's contribution, or have their back when things go sideways, you're making deposits. Every dismissive comment, public criticism, or moment of disregard? That's a withdrawal. This isn't cultural relativism or Eastern mysticism. It's universal human psychology. Whether you're negotiating in Shanghai or Seattle, managing in Mumbai or Munich, everyone shares the same core needs: appreciation, respect, authenticity, and consideration. Face is simply the framework that makes these needs visible and actionable.