
"Framers" reveals how mental models drive innovation, from Spotify outmaneuvering Apple to New Zealand's COVID strategy. Box CEO Aaron Levie calls it "brilliant" - discover why reframing challenges is our uniquely human superpower in an AI-dominated world.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
What if the secret to human progress isn't our ability to gather information, but how we frame it? While artificial intelligence excels at processing data, humans possess a unique superpower: we can imagine what doesn't exist. "Framers" reveals that our greatest advantage lies not in what we know, but in how we structure our thinking. Mental models-or frames-determine what we notice, what we ignore, and ultimately, how we act. Consider Dr. Regina Barzilay's breakthrough discovery of the antibiotic halicin: while other researchers focused on molecular structure, she reframed the problem around function. This wasn't a triumph of artificial intelligence but of human cognition. We don't see reality directly. Instead, we navigate through mental representations that make the overwhelming complexity of the world comprehensible. These frames operate constantly in the background of our thinking, but we can deliberately examine and switch between them. Society's most difficult problems often involve conflicts between different frames-whether viewing a protest as respectful symbolism or disrespect, seeing forests as timber resources or planetary lungs, or approaching pandemic measures through health or freedom lenses. Those who make consistently good decisions are aware of their frames and can choose them deliberately. This transforms framing from an unconscious cognitive process into a practical decision-making tool that enables both individual achievement and societal progress.
将《Framers》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Framers》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Framers》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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免费获取《Framers》摘要的 PDF 或 EPUB 版本。可打印或随时离线阅读。