
《重新思考》摘要
Your Guide to Superior Management Effectiveness
《重新思考》摘要概述
在《思考的新方式》(*A New Way to Think*)一书中,罗杰·马丁(Roger Martin)挑战了那些已不再奏效的过时管理模式。这本被《福布斯》列为必读之作的《哈佛商业评论》精选集揭示了为什么想象力胜过数据分析——这一启示正在重塑行业领袖处理战略、文化和创新的方式。
《重新思考》摘要中的核心主题
- mental model shifting
- customer-centric strategy
- front-line competition
- shareholder value myth
- organizational capability development
《重新思考》摘要精选金句
Competition happens at the front line, not at the head office.
Customers don't think this way.
The organization should mobilize its resources to deliver maximum impact where customers make their choices.
Prioritizing customer satisfaction offers a more sustainable approach.
《重新思考》摘要中的人物
- Roger L. MartinAuthor and advisor to Fortune 500 companies
- James BurkeFormer CEO of Johnson & Johnson
- Paul PolmanFormer CEO of Unilever
- A.G. LafleyFormer CEO of Procter & Gamble (P&G)
下载《重新思考》摘要
免费获取《重新思考》摘要的 PDF 或 EPUB 版本。可打印或随时离线阅读。



























