
Craving comfort is killing you. In "The Comfort Crisis," Michael Easter's wilderness expedition reveals how our modern ease destroys health and happiness. Embraced by elite MLB teams, military units, and Fortune 500s, this counterintuitive bestseller asks: Could your cushy life be your biggest enemy?
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Our bodies and minds evolved through struggle, not Netflix binges and DoorDash deliveries. Throughout human history, seeking comfort meant survival-finding food, shelter, and safety. The problem? Our environment has transformed dramatically while our brains remain stubbornly prehistoric. This creates what scientists call an "evolutionary mismatch"-our ancient programming colliding with modern conveniences. We're hardwired to crave calories because food scarcity was once a constant threat. Now we have unlimited access to hyper-palatable foods, yet our brains still push us to consume as if famine might strike tomorrow. What's fascinating is how we keep moving the goalposts of what constitutes "comfort." Research on "prevalence-induced concept change" shows that as problems diminish, we begin categorizing previously acceptable situations as problematic. When shown faces along a spectrum from threatening to non-threatening, study participants began identifying neutral faces as threatening once truly threatening faces became rare. This "comfort creep" explains why, despite unprecedented material wealth and convenience, rates of depression and anxiety continue to rise. We're not just comfortable-we're too comfortable, and it's robbing us of the very experiences that make us feel fully human.
The Comfort Crisis의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
The Comfort Crisis을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

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