
Forget the lone genius myth. "Powers of Two" reveals how Lennon-McCartney, Jobs-Wozniak, and other legendary pairs sparked innovation through creative intimacy. Walter Isaacson calls it revelatory - the secret behind history's greatest breakthroughs isn't solitary brilliance, but the electric chemistry of two minds in perfect orbit.
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핵심 아이디어를 빠르게 캡처하여 신속하게 학습
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When Warren Buffett met Charlie Munger in 1959, neither could have predicted they'd form history's most successful investment partnership. This pattern repeats throughout creative history: John Lennon and Paul McCartney, Marie and Pierre Curie, Steve Jobs and Steve Wozniak. Joshua Wolf Shenk's "Powers of Two" shatters our most cherished narrative about innovation - that of the solitary genius working in isolation. The evidence is overwhelming and hiding in plain sight: behind history's greatest achievements stands not a lone individual but a pair of collaborators. This revelation has influenced how companies like Pixar structure their creative teams and inspired artists like Lin-Manuel Miranda in his collaborative approach to "Hamilton." The revolutionary idea at the core? The pair, not the individual, is the primary creative unit of human experience. What makes creative partnerships spark? The answer lies in a delicate balance between similarity and difference. When Lennon and McCartney met in 1957, they shared profound similarities - both had lost their mothers young, both loved Elvis - yet were temperamentally opposite: John aggressive and sarcastic, Paul diplomatic and charming. This combination of homophily (love of the same) and heterophily (love of the different) creates perfect creative tension. Too much similarity leads to stagnation; too much difference creates unbridgeable gaps. The most productive partnerships balance security with novelty, familiarity with challenge.
Powers of Two의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Powers of Two을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

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