
Why do 21 million readers trust Ken Blanchard? "Know Can Do!" solves the knowing-doing gap with a revolutionary "learn less more" approach. Endorsed by leadership programs worldwide, it's the missing link between information overload and lasting behavioral change.
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Have you ever read a life-changing book, felt inspired, and then... done absolutely nothing with that knowledge? You're in good company. Even Ken Blanchard, author of the 13-million-copy bestseller "The One Minute Manager," discovered his greatest career disappointment wasn't poor sales but poor implementation. Despite selling 18 million books, many readers weren't actually applying his ideas. This frustrating gap between knowing and doing isn't limited to business concepts-it affects nearly every area of life. Think about the health advice you understand perfectly but ignore daily, or the relationship wisdom you've acquired but rarely practice. When Blanchard investigated this phenomenon, he found something startling. Most readers could perfectly recite his principles but couldn't provide a single example of applying them in real life. The knowledge was there, but the application wasn't. This pattern isn't unique to his work-studies show companies spend over $100 billion annually on training, yet only 10-20% of that learning translates into actual behavioral change. We're investing enormous resources in acquiring knowledge that largely sits dormant, creating what economists call "dead learning." What's the solution? Blanchard connected with Paul J. Meyer, whose personal development programs showed consistent success rates of 60-70% in behavioral change-far exceeding industry norms. Meyer had identified "the missing link" in the learning process, and together they developed a framework that transforms how learning actually works.
Know Can Do!의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Know Can Do!을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Know Can Do!을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
무엇이든 물어보고, 목소리를 선택하고, 진정으로 공감되는 인사이트를 함께 만들어보세요.

샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

Know Can Do! 요약을 무료 PDF 또는 EPUB으로 받으세요. 인쇄하거나 오프라인에서 언제든 읽을 수 있습니다.