
In "Determined," neuroscientist Robert Sapolsky challenges free will itself, arguing our choices are predetermined by biology and environment. His provocative thesis has ignited debates on justice, morality, and responsibility. Could accepting determinism actually create a more compassionate society?
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Have you ever made a decision you later couldn't explain? Or felt an inexplicable urge to act against your better judgment? These aren't anomalies-they're glimpses into a profound truth that Stanford neurobiologist Robert Sapolsky reveals in "Determined": free will is an illusion. This isn't some abstract philosophical claim. It's a conclusion drawn from decades of rigorous scientific research showing that every choice we make results from prior causes-our biology, experiences, and environments-none of which we chose. Our decisions are determined by neurons firing in our brain seconds earlier, influenced by thoughts from minutes before, shaped by hormones circulating days earlier, built upon neural connections formed over years, programmed during childhood, and influenced by genes we never selected. It's causes all the way down-like the old woman who claimed the world rested on a turtle, and when asked what that turtle stood on, triumphantly declared, "It's turtles all the way down!" This matters profoundly. If we lack free will, can anyone truly deserve praise or blame? Can punishment as retribution ever be justified? And is anyone genuinely entitled to better treatment than others? These questions challenge our most fundamental beliefs about choice, responsibility, and human dignity.
Determined의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Determined을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Determined을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
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