
From cannabis outlaw to industry pioneer, Christian Hageseth's "Big Weed" reveals how he built a six-time Cannabis Cup winning empire. Can marijuana really generate millions in tax revenue? Discover the high-stakes journey reshaping America's most controversial budding business.
저자의 목소리로 책을 느껴보세요
지식을 흥미롭고 예시가 풍부한 인사이트로 전환
핵심 아이디어를 빠르게 캡처하여 신속하게 학습
재미있고 매력적인 방식으로 책을 즐기세요
Picture walking into an architect's office with $40,000 in cash stuffed in your bag, ready to design a $30 million cannabis destination-only to have him refuse your money because it's "drug money." This wasn't a scene from a crime thriller. This was Christian Hageseth's reality in 2013, navigating the bizarre twilight zone where marijuana is simultaneously legal and illegal, legitimate and taboo. His journey from real estate millionaire to cannabis pioneer captures something profound about American entrepreneurship: sometimes the biggest opportunities hide in plain sight, wrapped in stigma and contradiction. When Hageseth's company Green Man Cannabis projected growth from $300,000 to $97 million, it wasn't just about profit-it was about witnessing a cultural earthquake. With medical marijuana now legal in over half of U.S. states, we're watching a transformation as significant as the end of Prohibition, creating fortunes while dismantling decades of prejudice. The race is on to build the next beloved lifestyle brand, and it smells distinctly of cannabis. Everything changed during a 2009 golf game when Hageseth met Jake, a stocky Latino businessman who casually mentioned he operated in legal medical marijuana. The difference between the dried-out "ditch weed" Hageseth remembered from his youth and Jake's vibrant, aromatic buds was revelatory-like discovering aged Bordeaux after years of boxed wine. Standing on the seventeenth hole overlooking Denver, sharing a joint, Hageseth's entrepreneurial mind ignited. The numbers Jake shared were staggering: it cost $500-$800 to grow a pound of marijuana that sold for $6,400 retail or $4,000 wholesale-profit margins of 800% to 1,300%. These weren't black market figures; this was legal Colorado business.
Big Weed의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Big Weed을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Big Weed을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
무엇이든 물어보고, 목소리를 선택하고, 진정으로 공감되는 인사이트를 함께 만들어보세요.

샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

Big Weed 요약을 무료 PDF 또는 EPUB으로 받으세요. 인쇄하거나 오프라인에서 언제든 읽을 수 있습니다.