Scott Berkun author photo
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Scott Berkun

출생: April 15, 1972 – Queens, New York, United States

Scott Berkun is an American author and speaker who writes about creativity, innovation, public speaking, management, and technology culture. He is best known for The Myths of Innovation, Confessions of a Public Speaker, and The Year Without Pants, books that helped make him a widely read voice in business and tech.

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Scott Berkun grew up in Queens, New York City, and studied philosophy, computer science, and design at Carnegie Mellon University. His first career unfolded inside technology rather than publishing: after joining Microsoft in 1994, he moved from usability work into program management and leadership roles on Internet Explorer, Windows, and MSN. That period gave him the practical material that would later anchor much of his nonfiction. The decisive turning point came in 2003, when he left Microsoft to become a full-time author and speaker, a path he only briefly interrupted in 2010 to 2012, when he led an engineering team at WordPress.com. ((https://scottberkun.com/about/))

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명언

quote
No one wants to hear this, but creativity is best thought of as a kind of effort, not an abstract thing
-How To Be Creative – The Short Honest Truth
quote
The irony of creativity is this: people want to be creative without change
-The Irony of Creative Change
quote
The attention of people who have what you need is precious and special
-The Importance of What You Say
quote
Without good communication trust is unlikely, if not impossible
-5 Lost Truths on Innovation
quote
The history of breakthroughs is a tale of persistence against rejection
-The Ten Myths of Innovation
quote
Being creative has more to do with being fearless than intelligent, brilliant or any other adjective superficially associated with creativity
-Creative Thinking Hacks
quote
Bad software is a bad gift
-Why Software Sucks
quote
Only your name is on the book
-28 (Better) Things No One Tells You About Publishing

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The Path to TED-Caliber Visionary
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The Path to TED-Caliber Visionary

This plan is designed for aspiring thought leaders and change-makers who want to amplify their impact through public speaking. It bridges the gap between having a great idea and delivering a world-class talk that inspires collective action.

1 h 36 m4 섹션
Neuro, Psych & SaaS: Creative Niche Mastery
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Neuro, Psych & SaaS: Creative Niche Mastery

This learning plan bridges the gap between cognitive science and software entrepreneurship, offering a unique competitive edge in a crowded market. It is ideal for product designers, founders, and creative innovators looking to build deeply engaging SaaS products rooted in human psychology.

4 h 18 m4 섹션
The Art of Quick-Witted Banter
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The Art of Quick-Witted Banter

In a world where social intelligence is a key differentiator, mastering verbal agility allows you to navigate high-stakes conversations with confidence. This plan is ideal for professionals, performers, or anyone looking to overcome social anxiety and command presence through sharp, playful communication.

1 h 36 m4 섹션
The Science of Human Connection
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The Science of Human Connection

In an era of digital disconnect, understanding the biological and psychological roots of interaction is essential for meaningful success. This plan is designed for professionals and leaders who want to master non-verbal cues and conflict resolution to build stronger, more resilient bonds.

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The Psychology of Growth
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The Psychology of Growth

This plan is essential for entrepreneurs and marketers who want to move beyond surface-level tactics and master the science of persuasion. It provides a deep dive into how the human brain makes decisions, making it perfect for anyone looking to increase conversion rates through psychological insight.

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The Stress-Free Social Speaker
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The Stress-Free Social Speaker

This plan is designed for anyone who feels anxious when asked to speak at weddings, parties, or networking events. It provides a structured approach to storytelling and delivery, transforming social pressure into an opportunity for genuine connection.

1 h 24 m4 섹션
Write to be Read
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Write to be Read

In an era of digital noise, the ability to capture and hold attention is a critical professional asset. This plan is designed for writers and creators who want to bridge the gap between creative output and measurable business impact.

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Keep the conversation alive
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In an era of digital disconnection, many struggle with social anxiety and the fear of awkward silences. This plan is designed for professionals and individuals looking to transform their social presence by shifting from self-consciousness to bold, intentional communication.

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커뮤니티 의견

"Tony Hsieh said Scott Berkun tells it like it is and offers insights that make you think and laugh"

Tony Hsieh

"Jay Heinrichs recommended Scott Berkun’s guide as a fun and useful read on public speaking"

Jay Heinrichs

"Guy Kawasaki said Scott Berkun’s work sets readers free to try to change the world"

Guy Kawasaki

"Suzy Welch called Scott Berkun’s take on public speaking smart, funny, and provocative"

Suzy Welch

"Jared Spool said Scott Berkun wrote the book he wished he had read before speaking publicly"

Jared Spool

"Tom Kelley said Scott Berkun’s book is rich with insights and historical examples"

Tom Kelley

"Gina Trapani said Scott Berkun’s book can make your next talk much better"

Gina Trapani

"Michael Lopp called Scott Berkun’s presentations guide approachable and practical"

Michael Lopp

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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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likes
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@Erin, Investment Banking Associate , NYC
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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@Leo, Law Student, UPenn
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