
Neuroscientist and former addict Marc Lewis shatters addiction myths in this controversial 4.05-rated bestseller. By reframing addiction as accelerated learning rather than disease, Lewis offers liberation to thousands who've felt burdened by traditional diagnoses. What if recovery isn't about fixing brokenness, but redirecting desire?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
What if everything you thought you knew about addiction was wrong? Neuroscientist Marc Lewis challenges our fundamental understanding with a provocative thesis: addiction isn't a disease-it's a developmental process. This perspective turns decades of addiction theory on its head. While the disease model portrays addiction as a chronic brain condition that strikes randomly and permanently alters brain structure, Lewis presents compelling evidence that addiction is actually a very bad habit arising from neural plasticity. The same brain mechanisms that help us learn languages or musical instruments can trap us in cycles of compulsive behavior-but they can also free us. This isn't just academic debate. The disease model has shaped everything from public policy to insurance coverage, becoming so entrenched that 76% of Americans view addiction as a disease. Yet this framework creates significant problems while benefiting various stakeholders in the addiction treatment industry. Treatment centers profit by promising help without guarantees, while families embrace the model to make sense of loved ones' seemingly inexplicable behaviors.
『The Biology of Desire』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『The Biology of Desire』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『The Biology of Desire』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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