
In "Managing Transitions," William Bridges reveals why 70% of organizational changes fail - it's not the change itself but the psychological transition. Endorsed by leadership guru Marshall Goldsmith, this 1991 classic remains the secret weapon for navigating today's relentless workplace disruptions.
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
A company acquires another profitable firm. Within months, profits turn to losses. The acquiring managers implement new systems perfectly, yet productivity plummets. What went wrong? Everything changed on paper, but nothing changed in people's hearts and minds. This scenario plays out thousands of times across corporate America, and it reveals a truth most leaders miss: change isn't the problem. The problem is transition. Here's the distinction that changes everything: change is situational-you move offices, install new software, restructure departments. Transition is psychological-it's the internal reorientation people must undergo for change to actually work. Think of it this way: your company can mandate that everyone use new project management software tomorrow, but you can't mandate that people stop feeling attached to the old system they've mastered over five years. That emotional letting-go? That's transition. And without managing it, organizations simply rearrange the furniture while wondering why nothing improves. Transition unfolds in three distinct yet overlapping phases, and most organizations botch it by skipping straight to the finale. First comes the ending-people must let go of old ways before embracing new ones. Then comes the neutral zone, that uncomfortable wilderness between old and new where everything feels uncertain. Finally comes the new beginning, when people develop fresh identities and commitments. Most organizations treat transition like a light switch-announce the change Monday, expect full adoption by Friday. But transition follows organic timing, not implementation schedules. Like Moses leading his people through the wilderness for forty years, the neutral zone is where old thinking patterns must "die" before new realities can take root. You can't force a seed to sprout faster by yelling at it.
『Managing Transitions』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Managing Transitions』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Managing Transitions』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"

Managing Transitionsの要約をPDFまたはEPUBで無料でダウンロード。印刷やオフラインでいつでもお読みいただけます。