
Before cloud computing was mainstream, Marc Benioff sparked a $46-billion industry revolution. "Behind the Cloud" reveals how Salesforce.com survived the dot-com crash while pioneering customer-centric strategies that tech giants now emulate. What counterintuitive approach built his billion-dollar empire without traditional software?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
In early 1999, a successful Oracle executive stood at a crossroads. Marc Benioff had climbed the corporate ladder, achieved financial success, and earned respect in Silicon Valley-yet something felt fundamentally wrong. During a sabbatical in Hawaii, swimming with dolphins and contemplating his future, a radical vision emerged: what if business software didn't require expensive installations, complex hardware, or massive upfront costs? What if it could be delivered as simply as turning on a faucet-pay as you go, access anywhere, upgrade automatically? This wasn't just a product idea; it was a complete reimagining of how technology could serve businesses. When Benioff shared this vision with Tom Siebel, whose company dominated the customer relationship management market, Siebel dismissed it as suitable only for small players. That dismissal became fuel. What followed was a journey that would create an entirely new industry-cloud computing-and prove that revolutionary ideas often sound crazy until they become inevitable.
『Behind the Cloud』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Behind the Cloud』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Behind the Cloud』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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