
Discover why your brain sabotages your goals. "Unstoppable Brain" reveals the habenula - your motivation's kill switch - and offers the ITERATES framework to overcome it. A 2024 INDIES Award finalist blending Indigenous wisdom with neuroscience for lasting behavioral change.
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Why do we sabotage ourselves? You've been there-swearing off sugar on Monday, face-deep in ice cream by Wednesday. Starting that morning routine, only to hit snooze for three weeks straight. We blame willpower, discipline, laziness. But what if the real culprit is a pea-sized brain structure you've never heard of? Meet the habenula: your motivation's off switch. This tiny neural gatekeeper doesn't care about your New Year's resolutions or your carefully crafted vision board. When it detects failure, it simply shuts you down. Dr. Kyra Bobinet, a Harvard-trained physician who battled her own behavioral demons, spent decades unraveling this mystery. What she discovered changes everything we thought we knew about change itself.
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Distilla Unstoppable Brain in rapidi promemoria che evidenziano i principi chiave di franchezza, lavoro di squadra e resilienza creativa.

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Creato da alumni della Columbia University a San Francisco
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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Creato da alumni della Columbia University a San Francisco

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