Throwing Rocks at the Google Bus book cover

Throwing Rocks at the Google Bus by Douglas Rushkoff Summary

Throwing Rocks at the Google Bus
Douglas Rushkoff
3.84 (1501 Reviews)
Economics
Technology
Business
Panoramica
Punti Chiave
Autore
Domande Frequenti

Overview of Throwing Rocks at the Google Bus

In "Throwing Rocks at the Google Bus," Douglas Rushkoff challenges our growth-obsessed economy. Endorsed by MIT Media Lab's Joi Ito as "essential reading," it reveals how digital giants exploit without sharing prosperity. What if our technological progress is actually undermining human flourishing?

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1

When Progress Becomes Protest: The Economy Running on Outdated Code

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Picture a chilly December morning in 2013. Protesters link arms across a San Francisco street, blocking sleek private coaches ferrying Google employees to their Silicon Valley campus. This wasn't your typical class warfare. The anger wasn't directed at wealthy individuals but at something more systemic-a digital economy that seemed to lift some boats while sinking entire neighborhoods. Housing near Google bus stops had become 20% more expensive than comparable areas, pricing out longtime residents even as the company created thousands of jobs and offered free services to millions. This scene captures something we all feel but struggle to articulate: our economy isn't broken by accident. It's running exactly as programmed, just on outdated software written centuries ago for a different world. We're trying to force digital networks-designed for connection and distribution-to serve an extractive, growth-obsessed operating system that treats humans as expensive inefficiencies. The result? Wealth concentrates at unprecedented levels while the middle class hollows out, and we blame technology instead of questioning the economic code itself.

2

The Automation Paradox and the Lost Bazaar Economy

3

Platform Monopolies and the Illusion of Social Connection

4

Big Data's Fatal Flaw and the Sharing Economy's Dirty Secret

5

Rewriting the Code: From Extraction to Distribution

6

The Renaissance We're Living Through

7

Building an Economy We Actually Want to Own

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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"Makes me feel smarter every time before going to work"

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@Moemenn
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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
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star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
platform
comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
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