
Decoding bestsellers through algorithms: "The Bestseller Code" analyzed 20,000 novels to reveal what makes books sell. Surprisingly, "girl" titles thrive while sexual themes flop. Could data science predict the next literary sensation before publishers even see it?
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What if the difference between a forgotten manuscript and a literary phenomenon wasn't luck, but mathematics? In 2010, while Stieg Larsson's brutal thrillers dominated charts despite critical sneers, two researchers embarked on an audacious mission: decode the DNA of bestsellers. Their five-year odyssey through 20,000 novels revealed something startling-algorithms could predict bestsellers with 80-90% accuracy based solely on the text. In an industry where success rates hover below 0.5%, this discovery feels revolutionary. Perhaps bestsellers aren't unpredictable "black swans" after all, but "white swans" following patterns we've simply failed to recognize.
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Creato da alumni della Columbia University a San Francisco

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