
In 2003, Chesbrough revolutionized business thinking with "Open Innovation" - challenging companies to look beyond their walls for ideas. The book sparked a paradigm shift at giants like IBM and P&G: what if your next breakthrough isn't inside your company, but waiting outside?
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Trasforma la conoscenza in spunti coinvolgenti e ricchi di esempi
Cattura le idee chiave in un lampo per un apprendimento veloce
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Ever wonder why some of the most innovative companies today don't actually invent everything they sell? Apple didn't invent the MP3 player, yet dominated the market with iPod. Google didn't create Android from scratch, but acquired it. These aren't anomalies-they're examples of a fundamental shift in how innovation works in the modern economy. What makes this revolutionary approach so powerful? It challenges the very foundations of how we think about creating value in the knowledge economy.
Scomponi le idee chiave di Open Innovation in punti facili da capire per comprendere come i team innovativi creano, collaborano e crescono.
Distilla Open Innovation in rapidi promemoria che evidenziano i principi chiave di franchezza, lavoro di squadra e resilienza creativa.

Vivi Open Innovation attraverso narrazioni vivide che trasformano le lezioni di innovazione in momenti che ricorderai e applicherai.
Chiedi qualsiasi cosa, scegli la voce e co-crea spunti che risuonino davvero con te.

Creato da alumni della Columbia University a San Francisco
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"It is great for me to learn something from the book without reading it."
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"Makes me feel smarter every time before going to work"
Creato da alumni della Columbia University a San Francisco

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