
"Mavericks" reveals how anyone can develop the five traits of revolutionary leadership. Endorsed by Sir James Dyson, who declares "Mavericks drive progress," this guide challenges conventional thinking. What if the secret to solving today's biggest problems isn't conformity, but calculated rebellion?
David Giles Lewis, co-author of Mavericks: How Bold Leadership Changes the World, is a globally recognized management thinker and leadership strategist with over 35 years of experience in academia and corporate consulting. As a guest lecturer at London Business School and Hult International Business School, Lewis specializes in innovative leadership practices and organizational transformation, themes central to Mavericks.
His work on the Qi Index, a framework for measuring team adaptability in complex environments, underscores his authority in fostering bold, unconventional approaches to business challenges. Lewis is also the co-author of What Philosophy Can Teach You About Being a Better Leader, which explores interdisciplinary strategies for effective decision-making.
Featured on the Thinkers50 Radar list of top management influencers, Lewis collaborates with global executives to reimagine leadership in volatile markets. His insights are shaped by collaborations with institutions like Orange, Tata, and Rolls-Royce, as well as his research on diversity and high-performance teams. Mavericks, published by Kogan Page in 2022, distills his expertise into actionable strategies for driving systemic change, reflecting his mission to redefine leadership for a dynamic world.
Mavericks explores bold leadership through five key traits—independence, creativity, resilience, empathy, and integrity—to inspire individuals to drive transformative change. The book argues that embracing a "maverick mindset" helps challenge outdated norms, innovate solutions, and create impact in careers and communities. It includes real-world examples and strategies for fostering experimental cultures in organizations.
Aspiring leaders, entrepreneurs, and professionals seeking to innovate or lead organizational change will benefit from Mavericks. It’s ideal for those tired of conventional leadership models and eager to cultivate courage, originality, and resilience. The book also appeals to HR teams and educators focused on developing future-ready leaders.
The authors identify independence (thinking beyond norms), creativity (solving problems unconventionally), resilience (persisting through setbacks), empathy (understanding stakeholders’ needs), and integrity (aligning actions with values). These traits are presented as learnable skills, not innate qualities, supported by interviews with trailblazing leaders.
The book emphasizes questioning assumptions, embracing calculated risks, and learning from failures. It advocates for “rebellious curiosity”—challenging rigid hierarchies and experimenting with new ideas. Practical steps include fostering diverse collaborations and reframing resistance as a catalyst for growth.
While specific examples aren’t detailed in summaries, the book profiles leaders across industries who defied conventions to achieve breakthroughs. These anonymized stories illustrate how mavericks navigate ridicule, leverage creativity, and build resilient teams to drive measurable impact.
Unlike formulaic leadership guides, Mavericks rejects one-size-fits-all advice. It positions rule-breaking and ethical dissent as virtues, not liabilities. The focus on organizational experimentation and authenticity contrasts with hierarchical, compliance-driven models.
Yes. The book argues that maverick-led organizations outperform peers by valuing dissent, rewarding curiosity, and decentralizing decision-making. Strategies include replacing strict policies with flexible guidelines and empowering employees to test ideas without fear of failure.
No major critiques are cited in available sources, but some readers may find its anti-establishment stance overly idealistic. The authors counter this by stressing that mavericks balance rebellion with responsibility—disrupting systems while maintaining ethical accountability.
Highly relevant. As AI and globalization accelerate change, the book’s emphasis on adaptability, creative problem-solving, and empathetic leadership aligns with modern demands. Its principles help leaders navigate hybrid work, ethical AI, and generational shifts.
David Giles Lewis (LBS lecturer, Thinkers50 Radar honoree), Jules Goddard (LBS Fellow, strategy expert), and Tamryn Batcheller-Adams (leadership psychologist). Their combined expertise in academia, consulting, and global leadership informs the book’s research-backed insights.
Yes. It offers tools like the Qi Index (measuring team interaction quality) and experimentation blueprints to test ideas sustainably. These frameworks help readers transition from theory to practice while avoiding reckless risk-taking.
Failure is reframed as a necessary step for innovation. The book advises leaders to create “safe-to-fail” environments, analyze setbacks without blame, and iterate rapidly. Resilience is strengthened through purpose-driven persistence, not avoiding mistakes.
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We need mavericks.
Constraints can actually fuel innovation.
The world needs mavericks more than ever.
It's time to unleash your inner maverick.
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Distilla Mavericks in rapidi promemoria che evidenziano i principi chiave di franchezza, lavoro di squadra e resilienza creativa.

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Creato da alumni della Columbia University a San Francisco
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Creato da alumni della Columbia University a San Francisco

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In a world that often feels divided and homogenized, we need original thinkers and dissenters more than ever. We need mavericks. But what exactly is a maverick? And why are they so crucial for our future? Mavericks are independent thinkers who take unorthodox approaches to leadership, often with remarkable results. When you hear the word "maverick," you might think of famous figures like Elon Musk, Steve Jobs, or Oprah Winfrey. But mavericks aren't just celebrities or tech billionaires. They're ordinary people like you and me who choose to think differently and challenge the status quo. I've spent years studying mavericks from all walks of life - from business leaders to explosives experts. And I've discovered that becoming a maverick isn't about DNA or upbringing. It's a choice we can all make. We're all born with innate maverick tendencies. Just look at how curious and experimental children are! As we go through life, it's up to us whether we nurture or suppress those tendencies. So why should you choose to be a maverick? Because our divided world desperately needs original thinkers who can see things from new perspectives. We need people who aren't afraid to question assumptions and imagine better possibilities. Mavericks are the key to solving some of our most pressing challenges.