
Discover your badass identity in Jen Sincero's #1 NYT bestseller that transforms habits through self-awareness and boundaries. Her 21-day method has helped thousands break nail-biting, establish exercise routines, and align actions with intentions. Who will you become?
Senti il libro attraverso la voce dell'autore
Trasforma la conoscenza in spunti coinvolgenti e ricchi di esempi
Cattura le idee chiave in un lampo per un apprendimento veloce
Goditi il libro in modo divertente e coinvolgente
Have you ever wondered why some people effortlessly maintain good habits while you struggle to floss consistently? The answer isn't about willpower - it's about identity. Habits aren't just what you do; they're who you're being. This perspective shift has transformed thousands of lives because lasting change doesn't come from forcing behaviors but from becoming someone new. When you identify as a healthy person, eating well isn't a chore - it's simply what you do. When you see yourself as financially savvy, saving money becomes natural. The path to lasting change isn't about white-knuckling your way through temporary behaviors - it's about courageously stepping into who you truly want to become. The reason most habit changes fail is focusing solely on behaviors without embracing the identity behind them. To lose weight permanently, you must become someone who naturally maintains a healthy weight, not just someone temporarily dieting. Our perception of ourselves drives our actions, and we have a primal need to be right about who we think we are. This need goes beyond ego - being right equals feeling safe. We cling to our perceptions because they form our reality, and having a solid reality makes us feel secure despite existential uncertainty. When we change our identity, our habits naturally follow. Most of our habitual beliefs weren't consciously chosen but absorbed from our environment. Living an extraordinary life requires making conscious choices about who you want to be, not just what you want to do.
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Creato da alumni della Columbia University a San Francisco
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"Feels effortless compared to reading. I’ve finished 6 books this month already."
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"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Creato da alumni della Columbia University a San Francisco

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