
The iPhone's untold story: beyond Steve Jobs' genius lies centuries of innovation and sacrifice. Brian Merchant's investigation reveals the global impact - from Chinese factories to Chilean lithium mines - challenging us to see our beloved devices through a more complex, human lens.
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Nearly five hours. That's how much time the average person now spends staring at a glowing rectangle of glass and aluminum each day. The iPhone didn't just change technology-it rewired human behavior on a planetary scale. Within a decade of its 2007 debut, ownership in America exploded from 10% to 80%. This wasn't merely adoption; it was absorption. The device became so embedded in daily existence that we stopped noticing it, even as it reorganized how we communicate, work, love, and live. History's most profitable consumer product-with margins reportedly hitting 70% and sales exceeding one billion units-the iPhone represents capitalism's pinnacle achievement. Yet behind the sleek design and revolutionary interface lies a far more complex story: one of forgotten pioneers, dangerous mines, exploited workers, and a small team of obsessed engineers who accidentally created the defining artifact of our era.
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Cree par des anciens de Columbia University a San Francisco
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Cree par des anciens de Columbia University a San Francisco

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