
Debunking the myth of "genius inspiration," Allen Gannett's award-nominated guide reveals how creativity follows predictable patterns. Endorsed by Forbes' "30 Under 30" leader and recommended on "We Study Billionaires" podcast, discover the four laws that Disney and Netflix use to balance novelty with familiarity.
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Transformez les connaissances en idées captivantes et riches en exemples
Capturez les idées clés en un éclair pour un apprentissage rapide
Profitez du livre de manière ludique et engageante
That magical moment when Paul McCartney woke up with "Yesterday" fully formed in his head? It wasn't magic at all. What seemed like divine inspiration was actually the beginning of a grueling twenty-month process of refinement. This pattern repeats across creative history: what appears to be sudden genius is actually the culmination of consumption, pattern recognition, and deliberate practice. "The Creative Curve" shatters our most cherished myths about creativity. By examining the science behind creative success, we discover that what we attribute to genius is actually a learnable skill accessible to almost anyone. The ancient Greeks believed artists entered a state of "delirium" when creating, establishing the enduring connection between genius and madness. By the Romantic period, the "mad genius" concept was firmly established, with Victorian scholars attempting to scientifically prove connections between genius and insanity. Modern research thoroughly debunks this inspiration theory. Austrian researchers found that beyond an IQ of 104 (possessed by roughly 40% of the population), everyone has the same potential for generating high-quality creative ideas. Creative genius isn't about supernatural talent or madness - it's about following specific patterns that can be learned and mastered.
Décomposez les idées clés de The Creative Curve en points faciles à comprendre pour découvrir comment les équipes innovantes créent, collaborent et grandissent.
Condensez The Creative Curve en indices de mémoire rapides mettant en évidence les principes clés de franchise, de travail d'équipe et de résilience créative.

Découvrez The Creative Curve à travers des récits vivants qui transforment les leçons d'innovation en moments mémorables et applicables.
Posez n'importe quelle question, choisissez la voix et co-créez des idées qui résonnent vraiment avec vous.

Cree par des anciens de Columbia University a San Francisco
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Cree par des anciens de Columbia University a San Francisco

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