
Discover the SPICE formula behind instant persuasion in "Flipnosis" - where psychopaths, con men, and Churchill share the same secret power. What makes someone irresistibly convincing in seconds? Dr. Dutton's mind-bending exploration reveals the psychology that changes everything.
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Transformez les connaissances en idées captivantes et riches en exemples
Capturez les idées clés en un éclair pour un apprentissage rapide
Profitez du livre de manière ludique et engageante
Imagine spotting a dinner guest pocketing your silver. Instead of confrontation, you quietly take a piece yourself and whisper, "I see we're both collecting souvenirs. Perhaps we should take a spoon as well?" The thief sheepishly returns everything. This is "flipnosis" - the remarkable ability to win hearts and minds in seconds, even with the most resistant individuals. These aren't just lucky moments of inspiration but follow identifiable patterns that anyone can learn. Since 2010, Kevin Dutton's work on this subject has transformed how FBI negotiators, sales professionals, and business leaders approach influence, revealing that persuasion isn't just an art but a science with deep evolutionary roots and practical applications.
Décomposez les idées clés de Flipnosis en points faciles à comprendre pour découvrir comment les équipes innovantes créent, collaborent et grandissent.
Condensez Flipnosis en indices de mémoire rapides mettant en évidence les principes clés de franchise, de travail d'équipe et de résilience créative.

Découvrez Flipnosis à travers des récits vivants qui transforment les leçons d'innovation en moments mémorables et applicables.
Posez n'importe quelle question, choisissez la voix et co-créez des idées qui résonnent vraiment avec vous.

Cree par des anciens de Columbia University a San Francisco
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Cree par des anciens de Columbia University a San Francisco

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