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Amazon by Natalie Berg & Miya Knights Summary

Amazon
Natalie Berg & Miya Knights
3.76 (192 Reviews)
Business
Technology
Entrepreneurship
Aperçu
Points Clés
Auteur
Questions Fréquentes

Overview of Amazon

Dive into Amazon's relentless retail revolution - the playbook that's been translated into a dozen languages and hailed by Columbia's Michelle Greenwald as "the best business book ever." Discover why knowing your "enemy" is essential for any retailer hoping to survive the Amazon era.

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Points clés

1

The Everything Store: Amazon's Retail Revolution

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In 1994, Jeff Bezos launched an online bookstore with a vision far beyond selling paperbacks. Today, Amazon accounts for half of all US e-commerce sales, employs over 1.3 million people, and has tentacles in cloud computing, entertainment, healthcare, and grocery. During the pandemic alone, Amazon added 500,000 workers while its market value surpassed Walmart, Netflix, Target, Nike, and Costco combined. What makes this company extraordinary isn't just its scale but its philosophy: a relentless focus on customer experience combined with long-term thinking that defies Wall Street's quarterly expectations. As Bezos famously said, "We're willing to be misunderstood for long periods of time"-a statement that perfectly captures why Amazon has become the most influential business of our century.

2

The Paradoxical Business That Shouldn't Work

3

The Three Pillars: Marketplace, Prime, and AWS

4

How COVID-19 Changed Shopping Forever

5

From Villain to Vital Service: Amazon's Pandemic Power Play

6

Prime: The Ultimate Loyalty Machine

7

Why Even Amazon Needs Physical Stores

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Cree par des anciens de Columbia University a San Francisco

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
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4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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"Makes me feel smarter every time before going to work"

@Cashflowbubu
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star
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"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
platform
star
star
star
star
star

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
star
star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
platform
comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
star
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