
ALIEN Thinking reveals a breakthrough innovation framework endorsed by Nestle executives and praised by bestselling authors. Could this five-step method - Attention, Levitation, Imagination, Experimentation, Navigation - be why some people consistently generate game-changing ideas while others remain trapped in conventional thinking?
Ressentez le livre à travers la voix de l'auteur
Transformez les connaissances en idées captivantes et riches en exemples
Capturez les idées clés en un éclair pour un apprentissage rapide
Profitez du livre de manière ludique et engageante
Imagine waking up tomorrow with the ability to see the world completely fresh - without assumptions, biases, or conventional thinking patterns. This is the superpower that "Alien Thinking" reveals. In a business landscape where 94% of executives are dissatisfied with their innovation performance, breakthrough ideas remain frustratingly elusive despite our unprecedented access to innovation tools. Why? Because most organizations find themselves drowning in ideas that are either incremental tweaks or wildly impractical fantasies. The problem isn't a lack of creativity - it's our deeply ingrained mental patterns that prevent us from seeing beyond the familiar. When Narayana Peesapaty observed India's declining groundwater levels, he didn't just advocate for policy change. Instead, he created edible cutlery from water-efficient millet flour - simultaneously addressing plastic waste and water conservation. This is alien thinking in action: seeing connections others miss and imagining solutions that challenge fundamental assumptions. The most powerful innovations don't emerge from incremental improvements but from fundamentally reimagining problems - as Amazon did when transforming e-readers from devices into ecosystems, leaving Sony's technically superior but conceptually limited product in the dust.
Décomposez les idées clés de ALIEN Thinking en points faciles à comprendre pour découvrir comment les équipes innovantes créent, collaborent et grandissent.
Condensez ALIEN Thinking en indices de mémoire rapides mettant en évidence les principes clés de franchise, de travail d'équipe et de résilience créative.

Découvrez ALIEN Thinking à travers des récits vivants qui transforment les leçons d'innovation en moments mémorables et applicables.
Posez n'importe quelle question, choisissez la voix et co-créez des idées qui résonnent vraiment avec vous.

Cree par des anciens de Columbia University a San Francisco
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Cree par des anciens de Columbia University a San Francisco

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