
Skip the $100,000 MBA. Josh Kaufman's million-seller reveals business fundamentals that Stanford professors teach. Derek Sivers called it a "masterpiece" and hired Kaufman as his personal mentor. What core principle makes entrepreneurs choose this over business school?
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
What if everything you thought about business education was wrong? Traditional MBA programs cost upwards of $150,000 and two years of your life, yet many successful business leaders never set foot in business school. Josh Kaufman's revolutionary approach suggests that understanding fundamental business principles matters far more than expensive credentials. The core insight is refreshingly simple: business isn't complicated. At its essence, business means creating something valuable that people want, at a price they'll pay, delivered in a way that meets expectations while generating sufficient profit. Remove any element, and you don't have a business. This framework applies whether you're selling handmade jewelry on Etsy or running a Fortune 500 corporation. The beauty lies in its universality - these principles work across industries, scales, and business models.
将《The Personal MBA》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《The Personal MBA》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《The Personal MBA》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"

免费获取《The Personal MBA》摘要的 PDF 或 EPUB 版本。可打印或随时离线阅读。