
In "The Imperfectionists," McLean and Conn challenge traditional strategy with six dynamic mindsets for uncertain times. Based on decade-long research spanning 50 case studies, this sequel to the Amazon bestseller reveals how companies like Google and SpaceX thrive by embracing experimentation over certainty.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
In a world spinning faster by the day, the traditional five-year strategic plan has become almost laughably obsolete. Consider the cautionary tales of Blockbuster dismissing Netflix as a niche player or Kodak clinging to film despite owning early digital photography patents. The average S&P 500 company lifespan has plummeted from 61 years in 1958 to just 18 years today, with projections suggesting further decline to 12 years by 2027. Most organizations face a critical dilemma: they either ignore uncertainty (making them vulnerable to disruption) or become paralyzed by it (missing opportunities entirely). But what if there's a middle path? "The Imperfectionists" by Robert McLean and Charles Conn offers this third way - a sophisticated approach to thriving amid uncertainty through strategic experimentation and calculated risk-taking. Drawing from their extensive experience spanning McKinsey leadership, venture capital, conservation, and education, the authors present imperfectionism not as sloppy work but as a deliberate methodology for navigating environments where perfect information is impossible and waiting for certainty means missing opportunities entirely. The most successful organizations today - from Amazon's "Day 1" philosophy to Google's famous "20% time" - have abandoned rigid planning in favor of agile strategies combining clear vision with flexible execution.
将《The Imperfectionists》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《The Imperfectionists》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《The Imperfectionists》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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