InGenius book cover

InGenius by Tina Seelig Summary

InGenius
Tina Seelig
3.86 (1194 Reviews)
Creativity
Psychology
Business
概述
核心要点
作者
常见问题

Overview of InGenius

Unlock your creative genius with Stanford professor Tina Seelig's revolutionary approach to innovation. Embraced by Google and IBM executives, "inGenius" demolishes the myth that creativity is innate. What if every problem you face is actually your greatest opportunity for breakthrough thinking?

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核心要点

1

Unlocking the Creative Mind: A Journey Beyond Conventional Thinking

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Imagine asking students to redesign a simple name tag. Initially, they suggest predictable changes-different shapes, colors, materials. But when pushed to question the very purpose of name tags, magic happens. Students propose T-shirts displaying personal information, earpieces whispering facts about conversation partners, and colored bracelets communicating emotional states. This transformation from conventional to breakthrough thinking captures the essence of creativity: not a fixed trait but a learnable skill. The biggest failures aren't of execution but imagination. This perspective has revolutionized how organizations from Google to educational institutions worldwide approach innovation-treating creativity as a discipline anyone can master rather than an innate gift possessed by a lucky few.

2

Reframing: Seeing Beyond Invisible Boundaries

3

Cross-Pollination: The Magic of Unexpected Connections

4

Pushing Past the Obvious: Where True Innovation Lives

5

The Art of Observation: Finding What Others Miss

6

The Power of Constraints: Creativity's Unexpected Ally

7

Cultivating a Creative Ecosystem: Your Innovation Engine

探索你的学习方式
《InGenius》不仅仅是一本书——它是Creativity领域的大师课。为了帮助你以最适合的方式吸收书中精华,我们提供五种独特的学习模式。无论你是深度思考者、快速学习者还是故事爱好者,总有一种模式适合你。

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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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star
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

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