
"Wanting" reveals why we desire what we desire - through mimetic theory. Endorsed by entrepreneur Derek Sivers with a perfect 10/10 score, this thought-provoking guide explains how our cravings are contagious. What if everything you want isn't actually yours to begin with?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Have you ever noticed how quickly you start wanting something after seeing someone else enjoy it? That martini your friend ordered suddenly looks appealing, or the restaurant with the line outside becomes irresistible. These aren't coincidences-they're evidence of "mimetic desire," a profound insight from philosopher Rene Girard that entrepreneur Luke Burgis brings to life in "Wanting." This concept reveals that most of our desires aren't authentically ours but borrowed from others. From the moment we're born, we're wired to imitate. Babies just 42 minutes old can copy facial expressions, showing an innate understanding that they're "like" the humans before them. This imitative capacity evolves from innocent childhood behaviors into complex adult patterns that shape our major life decisions-career paths, relationships, even the neighborhoods we choose to live in. What begins as spontaneously changing a drink order after hearing your friend's choice transforms into deeper patterns affecting your entire life trajectory, often without you realizing it.
『Wanting』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Wanting』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Wanting』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"

Wantingの要約をPDFまたはEPUBで無料でダウンロード。印刷やオフラインでいつでもお読みいただけます。