
Dive into the landmark psychology text that's shaped our understanding of human behavior for 50+ years. Translated into 14 languages, Aronson's masterpiece reveals why we conform, love, and hate - insights that transformed classrooms and decoded tragedies from Columbine to 9/11.
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Think about the last time you judged someone harshly for their behavior. Maybe it was a stranger who cut you off in traffic, a politician who made a controversial decision, or someone who fell for an obvious scam. Our instinct is almost always the same: we assume something must be fundamentally wrong with *them*. They're selfish, stupid, or morally deficient. But here's an unsettling truth that cuts to the heart of social psychology-people who do crazy things are not necessarily crazy. When 613 parents in Jonestown killed their children and themselves in 1978, neighbors back home were stunned. These weren't monsters. They were teachers, nurses, social workers-ordinary people who, under extraordinary circumstances, did the unthinkable. This gap between who we think we are and what we're capable of becoming reveals the most important insight about human nature: we are profoundly shaped by forces we rarely recognize.
『The Social Animal』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『The Social Animal』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『The Social Animal』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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