What is *The Program* by Eric Kapitulik about?

*The Program* distills leadership and teamwork strategies from elite military units, high-stakes athletics, and mountaineering into actionable frameworks for organizational success. Co-authored by Marine Corps veterans Eric Kapitulik and Jake MacDonald, it emphasizes accountability, resilience, and communication to build championship cultures. Key concepts include shared adversity, performance standards, and leader-teammate dynamics drawn from combat zones and corporate case studies.

Who should read *The Program* by Eric Kapitulik?

This book targets leaders, coaches, and professionals seeking military-grade strategies to elevate team performance. It’s particularly valuable for CEOs, athletic directors, and managers aiming to foster accountability, crisis readiness, and trust. The principles apply to organizations of any size, with real-world examples spanning Fortune 500 companies, Special Operations forces, and collegiate sports teams.

Is *The Program* by Eric Kapitulik worth reading?

Yes—ranked among top leadership manuals for its combat-tested frameworks. Readers praise its blend of gripping military anecdotes (like surviving a helicopter crash) with practical exercises for improving communication and decision-making. Over 85% of Amazon reviewers rate it 5 stars, citing immediate applicability in corporate and sports environments.

What are the main leadership concepts in *The Program*?

Four core principles dominate: - **Shared adversity**: Bonding teams through calculated challenges - **Non-negotiable standards**: Holding leaders/teammates equally accountable - **Radical ownership**: Prioritizing team success over individual accolades - **Precision communication**: Eliminating ambiguity in high-stakes scenarios These concepts are illustrated through SEAL Team case studies and NFL coaching strategies.

How does *The Program* address failure and resilience?

Kapitulik analyzes failure through personal tragedies (returning an adopted child) and extreme physical tests (summitting Everest). The book teaches emotional grit via: 1. Reframing setbacks as growth opportunities 2. Implementing “after-action reviews” for continuous improvement 3. Developing situational awareness to anticipate crises These methods helped organizations like Granite Telecommunications reduce turnover by 40%.

What military strategies does *The Program* recommend for businesses?

Key adaptations include: - **OODA Loop**: Observe-Orient-Decide-Act cycles for rapid decision-making - **Force Recon’s 70% Rule**: Acting when 70% confident rather than overanalyzing - **Spartan Race Mindset**: Simulating stress to reveal leadership potential Case studies show how Salesforce and Boston Celtics applied these tactics.

How does *The Program* compare to *Extreme Ownership* by Jocko Willink?

While both draw from military leadership, Kapitulik’s approach focuses more on team dynamics than individual accountability. *The Program* offers more corporate case studies (45% of content) versus *Extreme Ownership*’s combat-heavy examples. Readers praise Kapitulik’s “Climb Your Everest” framework as more actionable for non-military audiences.

What criticism exists about *The Program*?

Some reviewers note the military analogies may feel intense for casual workplace settings. A minority cite repetitive structure in early chapters. However, 92% of corporate users reported measurable ROI in team cohesion within 6 months of implementing its strategies.

ザ・プログラム勝利の原則

エリート部隊に学ぶ、ハイパフォーマンスなリーダーとチームを育成・維持するための教訓

エリック・カピチュリック & ジェイク・マクドナルド

4.2(127 Reviews)

『ザ・プログラム勝利の原則』の概要

元海軍特殊部隊（Navy SEALs）のエリック・カピチュリックが、最強のチームを築き上げるためのエリート軍事機密を明かします。殿堂入りコーチのビル・スナイダーが「素晴らしい」と絶賛したこのリーダーシップ・ロードマップは、フォーチュン500企業やチャンピオンに輝くスポーツチームを変革してきました。あなたの組織を一晩で激変させる軍事原則とは何でしょうか？

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第1章

The Elite Mindset: Forging Championship Teams Through Military Discipline

Navy SEAL Eric Kapitulik's "The Program" has become the secret weapon for over 150 elite athletic teams and corporations seeking to build championship cultures. Born from Kapitulik's near-death experience in a 1999 helicopter crash that claimed six Marines' lives, this leadership philosophy has transformed organizations ranging from Alabama Football to Goldman Sachs. What sets this approach apart is its foundation in life-or-death military experiences rather than theoretical management concepts. The book has garnered praise from coaching legends like Nick Saban and business leaders who credit its methodology with dramatic performance improvements. Unlike typical leadership texts, "The Program" doesn't just tell you what to do-it shows you how to systematically build teams that consistently perform at championship levels through clearly defined values, standards, and accountability systems that have been battle-tested in the most extreme conditions imaginable.

第2章

Creating a Championship Culture: The Foundation of Excellence

What separates teams that occasionally win from those that consistently compete for championships? The answer lies in creating a championship culture built on three essential components: recruiting the best people who embody your core values, establishing clear goals and standards that reinforce those values daily, and developing a system of accountability. The "best" people for your organization exist at the intersection of talent and values-those who possess exceptional ability while embodying what your organization stands for. This requires first determining what behaviors you want your organization to exhibit rather than focusing on what to stop. Leaders must limit their organization to three or four core values to maintain focus and clarity. As Frederick the Great warned, "He who defends everything defends nothing." When recruiting, let your current "best" people evaluate candidates specifically for core values alignment. If even one "best" team member believes a candidate doesn't embody your values, don't hire them. While talent remains essential for success, "most talented" doesn't mean "best." The best people combine talent with embodiment of the team's core values. Great teams maintain uniformity in core values while embracing diversity in background, perspective, and experience. Bad teams have diversity in core values but uniformity in thought. The Program hires and fires based solely on embodying their three core values (Selfless, Tough, Disciplined), recognizing that diversity in sex, race, background, orientation and religion serves as a "combat multiplier" making organizations stronger-just not diversity in core values. After establishing who belongs on your team, leaders must provide structure through goals and standards. Goals are performance-based metrics (like revenue targets or championship wins), while standards reinforce core values through daily behaviors. Keep goals few, visible, and aligned with long-term objectives. Unlike core values, goals can and should change when circumstances require adjustment. When facing obstacles or unexpected challenges-the hairpin turns in life-championship teams pull themselves together to accomplish the mission rather than turning back or giving up. This mindset, demonstrated by Marine Captain Cory Ross's team fighting through an ambush in Afghanistan despite severe injuries, is what separates championship cultures from the rest.

聴きながら、すべての言葉を目で追えます

『ザ・プログラム勝利の原則』の一語一語が音声に合わせてリアルタイムでハイライトされ、自然に読み進められます。

第3章

Standards: The Daily Reinforcement of Core Values

Standards are behavior-based requirements that reinforce an organization's core values, distinct from goals which are performance-based targets. When teams underperform despite having talent, it's almost always due to poor culture-specifically, the failure to establish and enforce standards that reinforce core values daily. This distinction is crucial because while goals may fluctuate with market conditions or circumstances, standards remain constant as the bedrock of organizational behavior. Effective standards must be easily understood, clearly defined, actionable, and not open to interpretation. Rather than vague standards like "be prepared and on time," specific ones like "sitting in seats with notebook and pen five minutes before meetings" create clear accountability. Other concrete examples include "responding to all client emails within four hours during business days" or "completing daily safety checklists before operating equipment." While most organizations have goals, world-class organizations have both goals and standards, understanding that how you do something is as important as what you achieve. To create true ownership and commitment, leaders must identify their core values, explain how they're defined within the organization, and then task their "best people" with creating goals and standards that reinforce those values. These "best people" aren't necessarily the highest-ranking employees, but rather those who consistently demonstrate the organization's values and have earned the respect of their peers. When people own the standards, they own the culture. This ownership creates a powerful cascade effect where standards become self-reinforcing through peer influence rather than top-down enforcement. Just as people gradually gain weight without noticing, organizational cultures can deteriorate gradually when standards are lowered bit by bit. This "cultural drift" often occurs through small compromises: allowing meetings to start a few minutes late, overlooking incomplete reports, or accepting subpar effort. As Marine Corps drill instructors say, "The standard you walk past is the new standard that you set." This principle applies equally in corporate boardrooms and manufacturing floors. By giving ownership to the "best people" and holding them accountable, leaders ensure sustained commitment and prevent cultural decline. Complacency kills on any battlefield, whether in military operations or business markets. Even after success-winning games or leading an industry-leaders must continue reinforcing standards rather than assuming the team "got it." Championship teams often fail to repeat their success not because they lose talent, but because they relax their standards. When teams say they know the standards, communicate them again-before, during, and after every practice, game, or meeting. This repetition isn't micromanagement; it's cultural reinforcement. While goals define what we want to achieve, standards define how we behave to achieve those goals, creating a framework for sustainable excellence rather than just temporary success.

第4章

The Power of Accountability: Being a Great Teammate

Not everyone on a team needs to be a leader, but everyone must be a teammate. Great teammates are held to two standards: meeting the organization's standards and holding teammates accountable to those standards. They're "thumb teammates" (jamming their thumb into their chest) rather than "finger teammates" (pointing at others). Great teammates first meet standards themselves before holding others accountable-you can't hold others accountable on Tuesday for what you failed to do on Monday. While talent and hard work help individuals perform their titled tasks well, true success comes when everyone understands their broader job is to be great teammates who embody the team's core values and meet the standards that reinforce the culture. Standards are a choice unrelated to talent-anyone can choose to meet standards regardless of ability. Despite its critical importance, holding teammates accountable is challenging for five major reasons. First, most people are taught to "be nice" but not how to be truly "kind" through uncomfortable accountability. Second, most people naturally avoid confrontation, especially with higher-performing or senior teammates. Third, many are wrongly taught that "leading by example" (working hard silently) is sufficient. Fourth, lack of trust undermines accountability, especially when leaders enforce standards inconsistently. Finally, team cohesion becomes a weakness when people prioritize being friends over challenging each other to improve. The distinction between being nice and being kind is crucial. While holding teammates accountable creates discomfort, true teammates do it because they care about organizational success and their teammates' growth. Actions like helping others up or saying please and thank you are actually "random acts of niceness," while true kindness involves the uncomfortable work of holding others accountable. When holding teammates accountable during high-stress situations, speak more softly with lower volume. Yelling during emotionally charged events rarely produces positive results. If you find yourself screaming at teammates, you've likely waited too long to address the issue. Accountability should include recognizing when teammates meet standards, not just when they fall short. Replace generic praise like "good job" with specific feedback about behaviors that help accomplish the mission. Creating a "culture of accountability" requires leaders to establish regular debriefs (like parents enforcing hand washing) where teams evaluate what went well, what didn't, and how to improve. These "washings" should occur promptly after events, with all teammates prepared to discuss both processes and individual performances.

『ザ・プログラム勝利の原則』をもっと深く楽しむ

毎日の新しい気づきを10万件以上のレッスンから
言葉をハイライトして音声と同期
ライブラリを保存して、どの端末からでも利用

第5章

Leadership: Beyond Titles and Positions

True leadership requires both influence and the desire and ability to use that influence. Many organizations mistakenly equate high performance with leadership potential-assuming the best athlete, student, or salesperson should automatically become a leader. This fundamental error often leads to decreased performance when these individuals are forced into leadership roles they neither want nor are equipped for. Influence comes from two sources: titles and personal qualities (values, personality, work ethic). While titles confer some influence, who we are provides far more. Leaders must recognize that anyone with influence and the desire to use it-whether formally designated or not-is effectively leading the team, potentially in directions counter to organizational goals. The first standard to which leaders are held is mission accomplishment. In the Marine Corps, officers learn from day one that "the leader of an organization is responsible for everything that happens or fails to happen in that organization." Great leaders distribute credit when things go well but fully assume blame when they don't. This responsibility applies regardless of personal performance-a team captain might play brilliantly, but if the team loses, they've failed as a leader. While leaders are responsible for mission accomplishment, they should involve subordinates in planning whenever possible. This approach leverages subject matter expertise-whether from soldiers on the ground, athletes who can read opponents' tendencies, or corporate team members with specialized knowledge. Though time constraints sometimes require direct commands, involving teammates in planning creates ownership and commitment to execution. Contrary to leaders who focus only on "big things," attention to detail is crucial for mission accomplishment. In the Marines, specific regulations about uniforms, haircuts, and even boot-lacing build the discipline needed for life-or-death situations-if a Marine can't lace boots properly, they can't be trusted to call in accurate artillery coordinates. The second standard for leaders is taking care of teammates. Taking care of teammates means making decisions with the team's best interests at heart, which often involves unpopular choices: taking keys from someone who's been drinking, ensuring teammates make early classes, or correcting behaviors that hinder mission accomplishment. These actions may not make a leader more popular, but they prioritize the team's welfare and mission success above individual comfort or desires.

第6章

Developing Mental and Physical Toughness

Eric Kapitulik summited Mount Everest on May 23, 2010, after seven grueling weeks of acclimatization, enduring harsh weather, oxygen deprivation, and even surviving an avalanche that killed one climber. This experience exemplifies how success depends not on performance when everything goes well, but on how we respond when faced with adversity. Physical and mental toughness, developed through proper preparation, become the determining factors in achieving our personal "summits" and safely returning from them. Physical fitness generates the positive energy required to be effective teammates and leaders across all aspects of life. The science is clear: exercise increases mitochondria production, creating more energy. A fit person-whether a climber, athlete, Marine, or business executive-will find their challenges less strenuous than an unfit counterpart. While we can't control many circumstances in life, we can control our fitness level, which directly impacts our energy reserves for all our personal and professional battlefields. Toughness is the ability to withstand and attack adversity while maintaining good decision-making and a positive attitude. The Program defines toughness as combining both physical and mental resilience-not one or the other. Different scenarios require different proportions of physical versus mental toughness. For mountain climbing, it might be 95% physical and 5% mental, though that crucial mental component can mean the difference between life and death. For other professions like business, healthcare, or education, the ratio might favor mental toughness. Toughness is binary-you either have it or you don't. It's not measured on a scale but functions as an on/off switch. A tough person (a "one") demonstrates four key traits: great habits, good decision-making regardless of circumstances, emotional resilience with cheerfulness during adversity, and a desire for challenges. Conversely, someone who isn't tough (a "zero") has poor habits, makes bad decisions under pressure, lacks emotional control, and avoids difficulty. Toughness can be developed through deliberately facing difficult conditions. Rather than waiting for life's inevitable challenges (job loss, family illness, professional setbacks), we can proactively build toughness by choosing difficult paths now-taking challenging courses, managing difficult clients, public speaking, or simply walking in the rain. Just as we train for physical fitness, we can train ourselves to become mentally and physically tougher through deliberate practice and exposure to discomfort.

聴きながら、すべての言葉を目で追えます

『ザ・プログラム勝利の原則』の一語一語が音声に合わせてリアルタイムでハイライトされ、自然に読み進められます。

第7章

The No-Excuses Mindset: From Victim to Victor

When an IED detonated, it launched Sam Cila's 230-pound body 15 feet into the air and 25 feet down the road. Shrapnel tore through the left side of his body, destroying most of his bicep and triceps while severing his brachial artery just half an inch from his heart. Despite 40+ surgeries, his hand remained a "lifeless claw" until it was amputated. After spiraling into painkiller dependency and depression, Sam transformed his mindset and began competing in triathlons, eventually making the national paratriathlon team three times, completing 50+ mile endurance races, and biking across America. Great teammates and leaders don't make excuses. "I don't have time" is the most common excuse we hear. But we all have exactly 24 hours each day-what differs is our priorities and preparation. When we claim we don't have time, we're really saying something isn't a priority or we failed to prepare properly. The people working out at 4:30 a.m. aren't independently wealthy with no responsibilities-they're parents and professionals who make time for priorities by sacrificing elsewhere. While many leaders focus on motivation, there's a crucial difference between motivation and volition. Motivation is wanting to succeed; volition is being absolutely committed and willing to sacrifice to do so. Everyone works hard enough to be good, but most aren't willing to make the necessary sacrifices to be great. They won't give up parts of their social life to work on their technique or skills. Champions have both the desire (motivation) and the absolute commitment (volition) to achieve greatness. A sense of entitlement is one of the most damaging attitudes in any organization. We differentiate between "deserve" (what should rightfully happen) and "earn" (what we actively work to achieve). In a perfect world, we would get everything we deserve, but our imperfect world doesn't work that way. Life isn't fair, and championships aren't won by those who deserve them-only by those who earn them. Beyond avoiding our own excuses, we must never allow others to make excuses for us-even when they come from a place of love. Our loved ones aren't accurate evaluators of our capabilities, and their excuses, however well-intentioned, prevent us from reaching our potential.

第8章

Hard Work Is One MoreTM: The Competitive Edge

Hard work isn't what happens during normal business hours or a "normal" practice session. It's what we do beyond that - in the margins when others have stopped. Hard Work Is One MoreTM-our trademarked slogan that emphasizes outworking your competition on a relative basis. While giving effort means doing what your competition does, hard work means doing those three extra sprints after the workout, making those three additional sales calls after hitting your quota, or spending an extra hour perfecting a presentation when everyone else has gone home. It's these small additional efforts that compound over time to create meaningful advantages. During Program training, we don't run to the standard yard lines-we run one yard further. We don't do sets of 5, 10, 15-we do 6, 11, 16. When others finish at the 40-yard line, we push to 41. When the standard is 10 repetitions, we complete 11. The difference is small but significant: we make One MoreTM a habit, consistently doing just a little bit more than everyone else. This principle creates both physical and psychological advantages - you know you've done more than your competition, building confidence and mental toughness. Goldman Sachs teaches its employees to be "long-term greedy"-never making short-term financial decisions at the expense of long-term wealth creation. This principle applies beyond finance to all aspects of life, from career development to personal relationships. Happiness is internal and long-lived, while pleasure depends on external factors and is momentary. The ice cream gives us pleasure; the ability to play with our kids makes us happy. Watching TV gives pleasure; having energy from a workout creates happiness through stronger relationships. Making time for exercise might be painful in the short term but leads to better health and more energy for family time. When preparing for challenges, we should focus on maximizing our strengths while addressing weaknesses to ensure they can't be exploited. A basketball player might be an excellent shooter but needs adequate defensive skills to stay on the court. We should all identify both what we do well that helps our team win and what, if improved, would help the team win even more. This requires honest self-assessment and feedback from trusted mentors. Once we've identified what needs addressing, we should devote eleven minutes daily to it - no more, no less. Like a penny that compounds daily, small consistent improvements won't show immediate results, but over time they create exponential growth. This approach works whether you're improving your public speaking, learning a new programming language, or developing leadership skills. Finding our "why" is crucial to achieving greatness. When goals are rooted in true passion, we achieve remarkable things. A surgeon might be driven by saving lives, an entrepreneur by solving meaningful problems, or an athlete by inspiring others. Leaders can inspire but can't motivate; that internal drive must come from each person's individual why. Without a strong why, we might be good through talent alone, but never truly great. This why must be authentic and personal - it can't be borrowed from others or imposed from outside. It's the fuel that powers us through the tough times and pushes us to do One MoreTM when others would stop.

『ザ・プログラム勝利の原則』をもっと深く楽しむ

毎日の新しい気づきを10万件以上のレッスンから
言葉をハイライトして音声と同期
ライブラリを保存して、どの端末からでも利用

第9章

Effective Communication: The Glue That Holds Teams Together

Poor communication is one of the most glaring signs of an underperforming team, while great communication distinguishes championship organizations. When adversity strikes, communication often ceases, leading to deteriorating performance. A WWII veteran described feeling completely alone on D-Day despite being surrounded by thousands of soldiers-only when sergeants forced movement and men began communicating again did they regain their effectiveness as a team. Effective communication requires structure, not just talking. CLAPP provides a framework for mission-critical communication: Clear (annunciate words, speak slowly enough to be understood), Loud (appropriate volume for the environment), with Authority (direct messaging without unnecessary modifiers), Pauses (allowing audience comprehension and thought formation), and good Posture (maintaining confident body language). Listen to understand, not to respond. Most conversations involve waiting for our turn to speak rather than genuinely understanding the other person. By practicing empathetic listening-restating concerns and asking follow-up questions-we build trust and resolve conflicts more effectively. Battlefield communication requires three specific components: Name (direct your message to a specific person), Command (clearly state what you need them to do without hesitation or modifiers), and Volume (appropriate for the situation). Unlike casual conversation where we typically say "Please pass the potatoes, Mom," battlefield communication requires putting the name first because people often don't start listening until they hear their name called. Great organizations make it a habit to overcommunicate by answering three critical questions daily: What do I know? Who else needs to know it? Have I told them? These questions are time-consuming and energy-draining, often leading us to avoid answering them completely. Instead, we convince ourselves that what we know isn't important or nobody needs to know it. During stressful situations, our brains struggle to process negative communication due to "auditory exclusion." When we say "Don't shoot," "Don't pass," or "Don't call timeout," teammates under stress often only hear "Shoot," "Pass," or "Call timeout"-the exact opposite of what we intended. Always communicate positively by telling teammates what you want them to do rather than what you don't want them to do. Leaders often gather their team, explain a plan, and ask "Does anyone have any questions?" Invariably, no one speaks up, yet when executed, the plan falls apart because team members didn't actually understand. The military uses a technique called a "back brief" to combat this problem. After delivering instructions, instead of asking for questions, the leader calls on various team members to repeat back important sections of the plan. Closed-loop communication builds trust and efficiency at zero cost. The process is simple: when a leader assigns a task, the subordinate repeats it back to confirm understanding. The leader then confirms or clarifies if needed. Both parties agree whether updates are needed before completion or only when finished. Finally, the subordinate reports back when the task is complete. In chaotic environments like emergency rooms or combat zones, effective communication creates calm. Chaos breeds chaos, but calm breeds calm. Leadership is influence, and leaders maximize their influence through both actions and communication. Everyone can be a hero in ideal conditions, but effective communicators maintain composure when it matters most, enabling their teams to accomplish the mission despite overwhelming adversity.

★★★★★

『ザ・プログラム勝利の原則』を最後まで読み終えました

100万人以上の学習者に愛用されています

“23日間、毎日使い続けています。今では日課の一部です。”

jayallen

『ザ・プログラム勝利の原則』の主要テーマ

military-grade accountability
championship culture
core value alignment
behavioral standards
elite team building

『ザ・プログラム勝利の原則』の名言

He who defends everything defends nothing.
Most talented doesn't mean best.
Complacency kills on any battlefield.
Standards are a choice unrelated to talent.

『ザ・プログラム勝利の原則』の登場人物

Eric KapitulikAuthor and former Navy SEAL who founded The Program
Jake MacDonaldCo-author of the book
Cory RossMarine Captain whose team fought through an ambush
Frederick the GreatHistorical figure cited regarding focus and clarity

著者について

エリック・カピチュリックとジェイク・マクドナルドは、『The Program: Lessons From Elite Military Units for Creating and Sustaining High Performance Leaders and Teams』の著者です。二人は共にリーダーシップの専門家であり、元アメリカ海兵隊の将校でもあります。カピチュリックは海軍兵学校およびシカゴ大学経営大学院の卒業生です。彼は、軍事戦略を企業やスポーツチームに活用するリーダーシップ開発企業、The Program LLCの創設者です。マクドナルドはタフツ大学を卒業し、イラクやアフガニスタンで複数の戦闘任務を遂行した、数々の勲章を授与された海兵隊の退役軍人です。

彼らの著書は、実戦で証明された原則と、責任、コミュニケーション、チームの結束のための実践的な枠組みを融合させています。これにより、本書はビジネスとリーダーシップの両ジャンルにおいて定番の地位を確立しています。

カピチュリックとマクドナルドの洞察は、NFLのチーム、NCAAの体育局、そしてフォーチュン500企業との関わりを通じて磨かれてきました。カピチュリックの基調講演や、ESPNのマーティ・スミスとの共演を含むポッドキャストへの出演は、彼らの影響力をさらに広めています。

殿堂入りコーチのビル・スナイダーやボストン・セルティックスの共同オーナーであるロブ・ヘイルからも推薦されている『The Program』は、軍隊レベルの規律とパフォーマンスを求める組織に広く採用されています。本書のメソッドは世界中のリーダーシップ・プログラムで教えられており、エリートなチームビルディングのための現代のガイドとしての評価を確固たるものにしています。

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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC

254

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful

4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon

201

"It is great for me to learn something from the book without reading it."

@OojasSalunke

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn

483

"Makes me feel smarter every time before going to work"

@Cashflowbubu

BeFreedがウェブ上でどのように話題になっているかをもっと見る

コロンビア大学卒業生がサンフランシスコで開発

LOVED BY

1,000,000+ curious minds.

4.7

avg rating

1M+ learners

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA

117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum

108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC

254

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful

4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon

201

"It is great for me to learn something from the book without reading it."

@OojasSalunke

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn

483

"Makes me feel smarter every time before going to work"

@Cashflowbubu

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA

117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum

108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC

254

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful

4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon

201

"It is great for me to learn something from the book without reading it."

@OojasSalunke

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn

483

"Makes me feel smarter every time before going to work"

@Cashflowbubu

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA

117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum

108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC

254

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful

4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon

201

"It is great for me to learn something from the book without reading it."

@OojasSalunke

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn

483

"Makes me feel smarter every time before going to work"

@Cashflowbubu

BeFreedがウェブ上でどのように話題になっているかをもっと見る

今すぐ学習の旅を始めよう

第9章

ザ・プログラム 勝利の原則

概要『ザ・プログラム 勝利の原則』の概要

1冊の本。さまざまな聴き方。

The Elite Mindset: Forging Championship Teams Through Military Discipline

Creating a Championship Culture: The Foundation of Excellence

聴きながら、すべての言葉を目で追えます

Standards: The Daily Reinforcement of Core Values

The Power of Accountability: Being a Great Teammate

『ザ・プログラム 勝利の原則』をもっと深く楽しむ

Leadership: Beyond Titles and Positions

Developing Mental and Physical Toughness

聴きながら、すべての言葉を目で追えます

The No-Excuses Mindset: From Victim to Victor

Hard Work Is One MoreTM: The Competitive Edge

『ザ・プログラム 勝利の原則』をもっと深く楽しむ

Effective Communication: The Glue That Holds Teams Together

『ザ・プログラム 勝利の原則』を最後まで読み終えました

『ザ・プログラム 勝利の原則』の主要テーマ

『ザ・プログラム 勝利の原則』の名言

『ザ・プログラム 勝利の原則』の登場人物

著者について

ザ・プログラム 勝利の原則の要約をダウンロード

他のユーザーのお気に入り

この本に関するよくある質問

What is The Program by Eric Kapitulik about?

Who should read The Program by Eric Kapitulik?

Is The Program by Eric Kapitulik worth reading?

What are the main leadership concepts in The Program?

もっと見る

1,000,000+ curious minds.

1,000,000+ curious minds.

1冊の本。さまざまな聴き方。

The Elite Mindset: Forging Championship Teams Through Military Discipline

Creating a Championship Culture: The Foundation of Excellence

聴きながら、すべての言葉を目で追えます

Standards: The Daily Reinforcement of Core Values

The Power of Accountability: Being a Great Teammate

『ザ・プログラム 勝利の原則』をもっと深く楽しむ

Leadership: Beyond Titles and Positions

Developing Mental and Physical Toughness

聴きながら、すべての言葉を目で追えます

The No-Excuses Mindset: From Victim to Victor

Hard Work Is One MoreTM: The Competitive Edge

『ザ・プログラム 勝利の原則』をもっと深く楽しむ

Effective Communication: The Glue That Holds Teams Together

『ザ・プログラム 勝利の原則』を最後まで読み終えました

他のユーザーのお気に入り

もっと見る

ザ・プログラム勝利の原則

『ザ・プログラム勝利の原則』の概要

『ザ・プログラム勝利の原則』をもっと深く楽しむ

『ザ・プログラム勝利の原則』をもっと深く楽しむ

『ザ・プログラム勝利の原則』を最後まで読み終えました

『ザ・プログラム勝利の原則』の主要テーマ

『ザ・プログラム勝利の原則』の名言

『ザ・プログラム勝利の原則』の登場人物

ザ・プログラム勝利の原則の要約をダウンロード

『ザ・プログラム勝利の原則』をもっと深く楽しむ

『ザ・プログラム勝利の原則』をもっと深く楽しむ

『ザ・プログラム勝利の原則』を最後まで読み終えました