Move beyond the hype and learn to treat AI as a powerful intern. This guide provides actionable frameworks like RISE and RTF to integrate AI into marketing, HR, and your daily operations.

Stop treating AI like a science project and start treating it like a power tool. You can’t just read about it; you have to use it to move past the hype and build it into your daily workflow.
Cree par des anciens de Columbia University a San Francisco
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Cree par des anciens de Columbia University a San Francisco

Lena: You know, Miles, I was talking to a friend who spent three hours reading articles about AI, but when I asked if they’d actually opened a chatbot, they said, "Oh, no, I’m not ready for that yet."
Miles: That is so common! It’s the biggest mistake people make. They treat AI like a science project instead of a power tool. The reality is, you can’t just read about it; you have to use it. It’s like a brilliant intern who has read the entire internet but has zero real-world experience.
Lena: I love that analogy. An intern that needs super clear instructions to be useful.
Miles: Exactly. If you’re just asking it to tell a joke, you’re missing out. We’re going to show you how to move past the hype and actually build AI into your daily workflow in the next ten minutes.
Lena: So let's dive into picking your first tool and having that very first real conversation.