Pitcher comme à Hollywood: Ce que vous pouvez apprendre de l'industrie cinématographique à enjeux élevés book cover

Pitcher comme à Hollywood

Ce que vous pouvez apprendre de l'industrie cinématographique à enjeux élevés

Peter Desberg and Jeffrey Davis
3.59(37 Reviews)

Aperçu de Pitcher comme à Hollywood

« Pitch Like Hollywood » transforme les présentations d'affaires en utilisant les secrets de l'industrie cinématographique. Le professeur de psychologie Desberg et le scénariste Davis mélangent l'art de la narration hollywoodienne avec des techniques de gestion de l'anxiété utilisées par les dirigeants d'Apple et de Boeing. Vous êtes-vous déjà demandé pourquoi certains pitchs captivent alors que d'autres tombent à plat ? Ce livre révèle la science derrière la persuasion inoubliable.

Thèmes clés dans Pitcher comme à Hollywood

  • narrative persuasion
  • psychological resistance
  • audience-centric storytelling
  • performance anxiety management
  • neural coupling

Citations de Pitcher comme à Hollywood

  • Pitching is problem-solving-if you don't have a problem to solve, you have nothing to pitch.

  • Humans naturally resist change, even when presented with better ideas.

  • Announcing your intention to change listeners' minds generates instant hostility.

  • Stories integrate more easily into listeners' beliefs.

  • The hook creates immediate intrigue by presenting a paradox.

Personnages de Pitcher comme à Hollywood

  • Peter DesbergCo-author and expert on pitching psychology
  • Jeffrey DavisCo-author and expert on pitching psychology
  • Brandon TartikoffFormer NBC president who bought a pitch on the spot
  • Robert RodriguezFilmmaker who used a 'humbitious' pitching style
  • John SculleyFormer Apple CEO who focused on audience needs

À propos de l'auteur

À propos de l'auteur de Pitcher comme à Hollywood

Peter Desberg et Jeffrey Davis, auteurs de Pitch Like Hollywood: What You Can Learn from the High-Stakes Film Industry, sont des experts renommés en communication persuasive et en narration.

Desberg, psychologue clinicien agréé et professeur émérite à l'Université d'État de Californie, Dominguez Hills, est spécialisé dans la lutte contre le trac et l'anxiété de performance. Il a été consultant pour de grandes entreprises telles qu'Apple et Boeing.

Davis est professeur de scénarisation à l'Université Loyola Marymount et scénariste-producteur chevronné pour des séries comme Tribunal de nuit (Night Court) et Remington Steele, apportant avec lui des décennies d'expérience à Hollywood.

Leur livre fusionne des connaissances psychologiques avec des tactiques de l'industrie du divertissement, offrant un cadre unique pour élaborer des argumentaires convaincants grâce à une narration authentique plutôt qu'à des formules rigides. Le duo a également coécrit Now That’s Funny!, une exploration des coulisses de l'écriture de comédie comprenant des entretiens avec les créateurs des Simpsons et de Saturday Night Live.

Leur travail a été cité dans The Wall Street Journal et Psychology Today, et leurs stratégies bénéficient de la confiance des entreprises du Fortune 500 comme des cinéastes. Pitch Like Hollywood distille leurs plus de 50 ans d'expertise combinée en techniques exploitables utilisées par les entrepreneurs et les créatifs du monde entier.

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FAQ sur ce livre

Cree par des anciens de Columbia University a San Francisco

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
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star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
star
star

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
platform
star
star
star
star
star

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
star
star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
platform
comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
star
star
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