
Discover how your diet rewires your brain in "Genius Foods" - the NYT bestseller born from Lugavere's mother's dementia diagnosis. Endorsed by Paramount's CEO, it offers a revolutionary 14-day plan that transforms carbs from brain-enemies to cognitive fuel.
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What would you do if your mother couldn't remember what year it was? Max Lugavere faced this nightmare at 58 when his mother, tears streaming down her face, failed to answer that simple question during a family trip to Miami. She'd been hiding visits to a neurologist, struggling with memory problems she couldn't explain. In that devastating moment, Max abandoned his journalism career and dove headfirst into neuroscience research, interviewing leading scientists worldwide. What he unearthed challenges everything we've been told about brain health: cognitive decline isn't inevitable, and those with genetic risk factors might actually respond better to the right interventions. His mother's tragedy became the catalyst for a revolutionary understanding of how food shapes our minds-not just in old age, but right now, today.
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Cree par des anciens de Columbia University a San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Cree par des anciens de Columbia University a San Francisco

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