The Dragonfly Effect book cover

The Dragonfly Effect by Jennifer Aaker & Andy Smith Summary

The Dragonfly Effect
Jennifer Aaker & Andy Smith
3.69 (879 Reviews)
Business
Communication skill
Entrepreneurship
Überblick
Wichtige Erkenntnisse
Autor
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Overview of The Dragonfly Effect

Harness social media to spark real change with "The Dragonfly Effect." Featured in The Wall Street Journal and The New York Times, this framework turned half a million tweets red for World AIDS Day. What transformed a nightclub promoter into charity: water's visionary founder? Your small act awaits.

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Kurzfassung10Min

Erlebe das Buch durch die Stimme des Autors

Vertiefung42Min

Verwandle Wissen in fesselnde, beispielreiche Erkenntnisse

Lernkarten10 Erkenntnisse

Erfasse Schlüsselideen blitzschnell für effektives Lernen

Spaß21Min

Genieße das Buch auf unterhaltsame und ansprechende Weise

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Wichtigste Erkenntnisse

1

When a Lemonade Stand Can Change the World

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What would you do if someone you loved needed a miracle? When Sameer Bhatia was diagnosed with leukemia, his survival depended on finding a bone marrow match from the South Asian community-a group representing just 1.4% of registered donors. His friends didn't accept impossible odds. Instead, they launched a social media campaign that registered 24,611 people in eleven weeks, finding matches for Sameer and another patient. This wasn't luck or unlimited resources. It was the strategic application of four simple principles that anyone can use to create disproportionate impact. Whether you're fighting disease, building a business, or trying to improve your neighborhood, the same framework applies: focus your energy, capture attention, create connection, and make action irresistible.

2

The Surprising Truth About What Makes Us Happy

3

Why Your Brain Ignores 94% of What Companies Tell You

4

The Difference Between Being Noticed and Being Loved

5

From Clicking to Changing: The Psychology of Meaningful Action

6

The Ripple Effect: How Small Wins Create Massive Waves

7

Your Turn to Fly

Entdecke Deine Art zu Lernen
The Dragonfly Effect ist nicht nur ein Buch — es ist eine Meisterklasse in Business. Um Ihnen zu helfen, die Lektionen auf die für Sie beste Weise aufzunehmen, bieten wir fünf einzigartige Lernmodi an. Ob Sie ein Tiefdenker, ein schneller Lerner oder ein Geschichtenliebhaber sind, es gibt einen Modus, der zu Ihrem Stil passt.

Kurzfassungs-Modus - Lesen oder hören Sie die Zusammenfassung von The Dragonfly Effect in 10 Minuten

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Zusammenfassung von The Dragonfly Effect in 10 Minuten

Zerlegen Sie die Kernideen von The Dragonfly Effect in leicht verständliche Punkte, um zu verstehen, wie innovative Teams kreieren, zusammenarbeiten und wachsen.

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Top 10 Erkenntnisse aus The Dragonfly Effect auf einen Blick

Destillieren Sie The Dragonfly Effect in schnelle Gedächtnisstützen, die die Schlüsselprinzipien von Offenheit, Teamarbeit und kreativer Resilienz hervorheben.

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Spaß-Modus - Lektionen aus The Dragonfly Effect erzählt in 21-Min Geschichten

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Lektionen aus The Dragonfly Effect erzählt in 21-Min Geschichten

Erleben Sie The Dragonfly Effect durch lebhafte Erzählungen, die Innovationslektionen in unvergessliche und anwendbare Momente verwandeln.

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Fragen Sie alles, wählen Sie die Stimme und erschaffen Sie gemeinsam Erkenntnisse, die wirklich bei Ihnen ankommen.

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@Matt, YC alum
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@Erin, Investment Banking Associate , NYC
platform
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