
Witness BlackBerry's meteoric rise and dramatic fall in this award-winning business saga. From controlling half the US smartphone market to being blindsided by Apple, this FT/McKinsey-shortlisted narrative reveals how tech titans can collapse when innovation stalls and market signals are missed.
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In the early 2000s, a small Canadian device became so addictive that Intel chairman Andy Grove suggested it "should be reported to the DEA." The BlackBerry transformed how we communicated, blurring the boundaries between work and personal life. When Oprah Winfrey declared on her show that it had "literally changed my life," BlackBerry transcended business tools to become a cultural phenomenon. Behind this revolution were two brilliant but flawed leaders with complementary skills: Mike Lazaridis, a technical genius who taught himself electronics from "The Boy Electrician" in his Windsor basement, and Jim Balsillie, a fiercely ambitious businessman who had mapped his path to Canada's business elite by age twelve. Their partnership began in 1992 when Balsillie, after being excluded from an acquisition deal, investigated RIM-though not before Lazaridis's fiancee warned that Balsillie was "a shark." Together, they created a device that delivered what one early adopter would "pay anything" for: freedom from the nightly hotel ritual of catching up on emails, replaced by the ability to process messages during downtime.
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Destillieren Sie Losing The Signal in schnelle Gedächtnisstützen, die die Schlüsselprinzipien von Offenheit, Teamarbeit und kreativer Resilienz hervorheben.

Erleben Sie Losing The Signal durch lebhafte Erzählungen, die Innovationslektionen in unvergessliche und anwendbare Momente verwandeln.
Fragen Sie alles, wählen Sie die Stimme und erschaffen Sie gemeinsam Erkenntnisse, die wirklich bei Ihnen ankommen.

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